Master Effective Communication with People Involved in Your South African Business

SME Stakeholder Management in South Africa


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How to communicate with stakeholders Module

About the module: Communication can be verbal or written, formal or informal, depending on what is most appropriate. Some circumstances warrant a combination of written and verbal to ensure all stakeholders can be reached and understand information provided. It is important to understand your audience so you can choose the most appropriate method,

Purpose of the module: Be able to determine the most effective methods and structures for disseminating business/project information while also ensuring regular, accessible, transparent, and appropriate consultation.

Rational of the module: Informing stakeholders is essential to your projects success. When you keep stakeholders in the loop, its easier to build positive relationships and maintain support for your initiatives. Through effective communication with a stakeholder, the business can gain a better understanding of their objectives and overall goals, allowing you to review and adapt how you assist in achieving these. This assists businesses in resource planning and identifying opportunities for growth and development by highlighting areas for improvement and increased focus.



The above mentioned module is one of seven modules in the skills programme titled: How to manage stakeholders . How to manage stakeholders - is one of ten skill programmes available in our Entrepreneurship Master Programme .

Skills programme - How to manage stakeholders

The purpose of the skills programme: The purpose of the programme is to assist delegates understand that stakeholders are the lifeblood of the business and that effective stakeholder relationships contribute to business success. Throughout the programme, delegates will develop and implement stakeholder management plans, as well as actively engage stakeholders in a timely manner. Upon successfully completing the programme, delegates should be able to demonstrate knowledge, application, and comprehension of stakeholders management in order to reduce business risk and increase stakeholder support to achieve business objectives.


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Super Deal Maker - is a productivity web based platform to assist entrepreneurs and business managers in building sustainable businesses quickly and successfully by providing them with access to tools, training, and a business management activity planner to make sure they are doing the right things in the right order.

Entrepreneurship Master Programme is a high-level programme that combines virtual and in-person sessions to provide theoretical and practical training to entrepreneurs and business managers in areas such as business planning, marketing, strategy, operation, and finance.

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